How to get popular on Instagram

Instagram is a popular social media platform that has grown beyond a photo-sharing app into a marketing tool that is beneficial to businesses, brands, and individuals. 

Having a large following on Instagram can benefit you in several ways. It helps boost visibility and reach, increase credibility and authority within your industry or niche, opens you to monetization opportunities, and makes you more attractive to potential brand partnerships and collaborations.

One of the most asked questions over the years when it comes to building a large fan base is How to Get Popular on Instagram. We’ll be answering this question with some helpful tips to guide you.

Nine tips to help you get popular on instagram

Getting popular on Instagram requires some key strategies, nine of which are explained below.

1) Complete your bio

Completing your Instagram bio is an important step in establishing your profile and helping potential followers understand who you are and what you’re all about. This is often the first impression Instagram users will have of you or your brand on the platform. 

To create an appealing bio, use a clear profile picture that represents you or your brand. Keep your profile description short and to the point; you can also use bullet points to be more specific and include keywords relevant to your niche or industry.

Use a call to action, which can be to click on the link in your bio that points back to your website, online store, or landing page. You can also include a branded hashtag associated with your account and can link more users back to you. 

Take the time to make your bio engaging and informative, and update it regularly to reflect changes in your content or brand message.

2) Publish great content consistently

To build a successful social presence, your Instagram posts must be consistent and of great quality. Start by understanding your audience and what they are interested in. Then, develop a content strategy that aligns with their interests and create a content calendar to stay organized. 

To create high-quality content, you need to use top-notch photos and videos that are visually appealing and engaging. Use good lighting, composition, and photo editing techniques to make them stand out.

Also, make your captions tell a story, compelling enough to make users take action. Use relevant hashtags that are popular but not too competitive.

By doing all these consistently, your Instagram account will get more popular and continue to reach a wider audience who find your page interesting.

3) Use the right hashtags

Hashtags on Instagram are a way to categorize and organize content on the platform and are important when creating content. By including a hashtag in your post or story, that content is added to the corresponding hashtag’s feed for other users to discover and engage with it.

You need the right mix of both popular and niche hashtags; while popular hashtags can help you reach a wider audience, they can also be competitive. You can also create a branded hashtag for your business or personal brand and encourage your followers to use it.

You can use up to 30 hashtags per post but choose each one carefully, making sure they are relevant to the post.

4) Engaging with your audience

Interacting with followers is an effective way to grow your following and boost your engagement rate on Instagram. People love to feel seen and heard, and by interacting with them, you show just that. 

Some strategic ways to engage with your audience include responding to comments and messages, hosting contests and giveaways, sharing user-generated content, and using Instagram Stories to connect with them on a more personal level.

5) Buy Instagram followers

Buying genuine Instagram followers is one of the easiest ways to get popular on the platform, as it positions your brand as an authority in the niche or industry. With a huge following, more people will want to visit your page and also follow.

When you buy Instagram followers from Media Mister, you get natural accounts to follow your page and engage with your content. This creates a ripple effect, as more brands will want to associate with your account, thereby increasing your brand’s visibility and engagement rate. 

With Media Mister, there is a high retention rate for every follower purchased. Purchased followers lost within 60 days will be refilled at no added cost to you. There’s also a money-back guarantee if you are not satisfied with the service.

6) Use Stories and Reels

Instagram Stories and Reels are effective in improving reach and engagement. By using them strategically and creating high-quality content that resonates with your followers, you can grow your following and build a strong Instagram presence.

With Stories, you can share more casual, behind-the-scenes content. You can also use interactive features such as polls, quizzes, or questions to encourage followers to engage with your content.

Reels, on the other hand, allow you to create and share videos that your audience can engage with. Use trending music or audio to increase the chances of your Reel being discovered by new users, and make sure the videos are of great quality.

7) Collaborate with influencers

Collaborating with influencers or other Instagram accounts in your niche can help you reach a wider audience and attract new followers. This is a great way to tap into the fanbase of the other party as you introduce your content to them. 

Look for popular accounts that create content relevant to your niche; reach out to them strategically, asking for partnership and collaboration. You could decide to run a giveaway or contest, ask them to make a post or video about your brand, or simply repost existing content on your page. 

8) Host contests and giveaways

Contests and giveaways are some of the quickest ways to increase engagement and reach on Instagram. Most people love the idea of gifts and discounts, so if you are offering them such, chances are that they will return the favor by doing what you ask. 

Criteria for winning the contest or giveaway can include following your page and tagging others to do the same. This doesn’t only increase your following but also increases your visibility and boosts your engagement rate.

9) Analyze your performance

Above all, you need to track your Instagram metrics to measure your performance per time; Instagram Insights shows you the overall performance of your account and also for specific posts. You can use this to monitor your followers, engagement rate, and other key metrics.

This tells you which post is doing well and which isn’t and also the factor contributing to the success of each post. This will help you know what’s working in your favor so far in the Instagram algorithm and identify areas of improvement. 

Instagram offers many opportunities to get popular

Instagram presents you with many opportunities to grow your brand and get popular. With the strategies shared in this article, you can take your Instagram presence to the next level and achieve your goals on the platform.