Love to make money from online courses? We'll help you come up with a brilliant idea in a morning!

Love the idea of making money while you sleep with an online course, but don't have an idea yet? Join us for a live online workshop and we'll help you come up with your course idea in a morning.

In Create Your Course Idea, Talented Ladies Club founder Hannah Martin personally guides you through her 'Magic Three' exercise to come up with a course that people need, and will pay for. She shows you how easy (and fun) it is to come up with an idea and gives you feedback on yours.

You'll also name and price your course during the morning, plus make a start on your marketing copy. It's the perfect, no-risk way of finding out if you really do have a course in you - and what that course can be.

Our aim is for you to leave the workshop excited at the potential of your new course and ready to take the next steps in creating and selling it.


“Never expected to be in business with my idea so quickly!”

— Fiona Fraser from POW PR four days after taking the first Create Your Course Idea workshop

What do people say about Hannah's courses?

"You are a complete natural when it comes to delivery, and it is really clear you are invested in making sure that everyone on the course is successful. The added bonus material you have added, plus the follow-up call you mentioned today is a great demonstration of how you care about what you do.

Having attended many online events since the pandemic began you have hands down been the best practical trainer I have watched, listened to, and believed in. My only regret is that I didn't attend this time last year, and had spent the various lockdowns being more productive than I actually was..."

Graham Proud, Four Steps Training and Management Consulting 

"You really are an expert in your field and you communicate your pearls of wisdom so well. It has been inspirational and I am so pleased to have been able to join in this course with you."

Kate Davies, Freelance Interpreter/Trainer/Consultant 

Create Your Course Idea is right for you if: 

  • You love the idea of running an online course but don't have a clue what that course could be, or how to come up with one. You'd love to see if you CAN come up with a great course idea.
  • Your current face-to-face business model is limiting your income. You know there are more people who would love what you do but don't have a way to sell to them yet.
  • You have an idea for a course but don't know if it will work. You want to validate it, work out your pricing and name it, and gain the confidence to go for it.

“This course is one of the best courses I have ever done. Incredible content, an incredible tutor and really easy to follow and do.”

— Marie Hall, talking about Create and Sell Your First Course

What happens on the day?

The workshop takes place live on Zoom, with worksheets and a shared Google spreadsheet. The worksheets (interactive PDFs which you can either print out or complete online) and link to the spreadsheet are emailed to you before the day.

Our day starts at 9am with introductions and the first lesson. There are three lessons during the morning and after each lesson you are given an exercise to complete. During the exercises Hannah is available to answer questions via Zoom.

if you would like feedback on your ideas, you can add them to the shared Google spreadsheet and Hannah will make suggestions. At the end of the morning (12:30-1pm) there is a Q&A, and you'll be given sheets with next steps and a list of (free) technology you'll need if you want to take your idea onto the next stage and start creating your course... and work towards an inbox that looks like this:

“I made the cost of the course back 10 times over from my first launch.”

— Sally Smy, talking about Create and Sell Your First Course

After completing Create Your Course Idea you’ll have:

  • An idea for your course that solves a genuine problem people will pay to solve.
  • A name for your course.
  • A price for your course.
  • The start of your course marketing copy.

What do people say about Hannah's courses?

"I was thinking about how to deliver more of my services online and this course came along at just the right time. Hannah made the whole end-to-end process for creating and selling a course both achievable and uncomplicated, and provided excellent advice on the technical provision.

In a couple of months, I have gone from avoiding technology to fully embracing the learning platform and selling three courses - with more courses and masterclasses to come! There is no better feeling than selling a course whilst you are asleep!"

Caroline Would, Ad Astra Coaching

"Working with Hannah has been fantastic. She puts so much into her course and goes above and beyond.

She really helped us to move our career coaching products online and to gain a sound understanding of how to market and sell these effectively.

We have mastered a sales technique that works and got us new clients and leads, and we will continue to use the tools and techniques Hannah has taught us going forward."

Rebecca Wilding-Jones, career coach

"Create and Sell Your First Course is an excellent way to launch your online business. I completed the course and, simply by following the instructions, have launched a brand new online course and filled my first cohort easily.

It’s the planning and flow of the course that really works because it takes you through every step of the process, including how to use Mailchimp to send a lead magnet and how to set up payments through PayPal and Stripe. So you can literally come from knowing nothing and learn a complete process which could then be replicated as much as you like.

Having the creation, marketing and sales all in one course is really powerful and makes this a no brainer when it comes to investment in your business."

Emma Rundle, Melting Pot Creations

"The 14-day marketing plan the course gives us was a dream. The step-by-step structure of how to go about selling your course was so useful. In fact it worked so well I’m going to use it for other campaigns, not just my course!

I’m not from a marketing background, so I loved how the course simplified how to sell and took us through the whole process."

Sally Smy, Queen Bee Styling

All the resources you need to come up with a brilliant course idea

Before the workshop begins you'll recieve worksheets to guide you through the exercises. Our worksheets are interactive PDFs, which means you can either print out and write on them, or edit online.

You'll also get access to a shared Google spreadsheet for feedback during the workshop, and at the end of the workshop you'll receieve sheets with your next steps and a list of (free) technology you'll need if you wish to take your course to the next stage and bring it to life.

“Simply by following the instructions, I have launched a brand new online course and filled my first cohort easily.”

— Emma Rundle, talking about Create and Sell Your First Course

Meet your tutor - the expert who will help you create your course idea

I'm Hannah Martin, the founder of Talented Ladies Club and an expert in building and selling online courses.

I started Talented Ladies Club in 2013. Since then we've had over 4 million visitors to our site, helped thousands of women to run successful businesses, and sell a range of online courses and classes.

Talented Ladies Club has grown from my kitchen table to a global team, and I'm a regular media business expert, and mentor for NatWest's Entrepreneur Accelerator programme.

In this live workshop you'll get access to my vast knowledge and experience - plus lots of useful tools - as I help you create your first course idea.

What do people say about Hannah's courses?

"With my face-to-face workshops cancelled due to lockdown and looking for a way to support my clients, Hannah's 'Create and sell your first online course' couldn't have come at a better time. 

It is a fantastically comprehensive course that takes you from how to come up with a viable idea, through to building, marketing and selling the final product. I've learnt so many new skills I feel like I've had a reboot!

My clients are absolutely blown away by the learning platform and how professional my course looks, and feedback from course users has been fantastic.

This course is by far the best investment I've made in my business to date. Thank you Hannah!"

Frances Cushway, career coach

"This course is such good value. It is packed with practical content, clear “how-to” videos and literally holds you by the hand through all the steps you need to take. You can take the class at your own pace but I found the weekly live catch-ups so helpful in keeping me on track and accountable.

I am so glad that I took the leap and am so much closer now to my goals. Plus my goals are clearer too. Thank you."

Aileen Edgar, tutor

"This course by Hannah Martin is excellent. Every one of the sessions is packed with practical and clear instructions on every step needed to get a complete and running course.

From how to test your idea, to promoting and selling your course - everything was there, saving time and making it easy to develop and sell your first online course. The session about pricing was particularly useful.

Hannah's expertise and her patience and understanding make her a very approachable tutor. Her dedication is reflected in the high quality of the courses we produced during our attendance. I highly recommend it! "

Maria Alejandra Gonaldi, calligrapher

"I would definitely recommend the course because it takes you step-by-step through the process of creating an online course. The practical aspects I learnt were things I could immediately take action on. The support and accountability was great too - there are more expensive courses on the same topic that don’t offer that same level of support.

I also really welcomed the friendly down-to-earth approach from a fellow parent who knows what it’s like to juggle work and childcare etc. A big benefit is being able to go back to the course material time and time again. I've repeated module two three times so far - it’s very useful to be able to do this as I’ve learnt something new each time.

Don’t be put off if, like I had, you have already made online courses because this course will teach you to 1) make courses your audience wants to buy and 2) market them in the right way."

Louise Tondeur, freelance writer and academic

"This course is one of the best courses I have ever done. Incredible content, an incredible tutor and really easy to follow and do.

I would highly recommend to anybody wanting to get their skills and use them to create an online course to teach others."

Marie Hall, Empowerment House


When does the workshop take place?

We are holding the workshop twice:

Thursday 10 March 9am-1pm
Thursday 17 March 9am-1pm

Who is the workshop for?

This workshop is for anyone who has thought about creating an online course and either has no idea what it could be on, or has the germ of an idea but isn’t sure whether it will work, and doesn’t know how what to call it, how much to charge, or what the next steps are in actually creating a course!

What do I need to do to prepare?

Nothing! Once you sign up we’ll send you details on how to join the live classes (the workshop takes place on Zoom) and worksheets for the exercises.
All you need to do is turn up on the day ready to learn!

What happens on the day?

We start at 9am for introductions and the first lesson, and end at 1pm. Here’s how the morning is structured:

  • 9am - welcome and first lesson
  • 9:45 - exercise
  • 10:15 - second lesson
  • 10:30 - exercise and break
  • 11:30 - third lesson
  • 12:00 - exercise
  • 12:30 - Q&A
  • 1:00 - finish

Will I get feedback on my idea?

Yes - if you want it! During the workshop you can add your ideas to an online spreadsheet, and during exercises and break time I will give feedback and suggestions.

Can I ask questions?

Yes. We end with a half hour Q&A. You can also ask me questions in the chat function on Zoom during exercises.

Is the workshop recorded?

Yes we will record each lesson and make the recordings available to everyone afterwards.

Are you running this again?

No, we are only planning to run these two workshops.

How much does it cost?

We want to make this workshop available for everyone who is curious about whether they have a course in them. So you can book your place on the workshop and get all resources and a recording of the lessons for just £49.

What will I get out of the workshop?

If you complete the exercises, by the end of the workshop you will have:

  • A course idea
  • A name for your course
  • A price for your course
  • The beginnings of your course marketing copy

You’ll also have a checklist with the next steps to take to bring your course to life, and a list of free software you can use to build and promote your course - all for just £49!

This course will teach you to 1) make courses your audience wants to buy and 2) market them in the right way.

— Louise Tondeur, talking about Create and Sell Your First Course

Follow in the footsteps of dozens of happy course creators

Already dozens of people have excitedly created and sold their first course with our help - and we'd love you to be next! Courses have given us a consistent, highly profitable income stream for our business and we're passionate about showing how you to do the same.

So if you've been thinking of creating your first course for a while now but are worried you don't have an idea in you, join us on this half-day workshop and let us help you discover your brliliant course idea.

“If you are putting together your first online course then this course is a must!”

— Sally Smy, talking about Create and Sell Your First Course